This reading list features five of the very best marketing books for startups in 2024. They cover essential topics, including: finding potential customers, testing product or marketing ideas, increasing customer engagement, creating uncontested market space, and selling disruptive products to mainstream customers.
The books give readers a chance to adopt best practices, learn from other’s mistakes, and increase the odds of finding success with their venture. So, hit the ground running with these excellent books!
THE 10 BEST BUSINESS BOOKS
📚 https://youtu.be/fvLE3x4zmqU
THE 10 BEST LEADERSHIP BOOKS
📚 https://youtu.be/LOPOgLReZd4
THE 10 BEST DIGITAL MARKETING BOOKS
📚 https://youtu.be/2pJo_BLd5cM
THE 10 BEST PRODUCT MANAGEMENT BOOKS
📚 https://youtu.be/D1auOgpkMJM
THE 10 BEST ENTREPRENEUR BOOKS
📚 https://youtu.be/YrfihWIFEKg
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1. TRACTION BY Gabriel Weinberg & Justin Mares
Book Summary ➜ https://youtu.be/51jNnthREjo
Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/0241242533/
Buy It On Apple Books ➜ https://books.apple.com/book/id977450633
2. SPRINT by Jake Knapp
Book Summary ➜ https://youtu.be/Ka6h99buw24
Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/0593076117/
Buy It On Apple Books ➜ https://books.apple.com/book/id1013998819
3. HOOKED by Nir Eyal
Book Summary ➜ https://youtu.be/ZmXt6Bjzs90
Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/0241184835/
Buy It On Apple Books ➜ https://books.apple.com/book/id965749364
4. BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne
Book Summary ➜ https://youtu.be/UKDxj6W7CXs
Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/B00BW8JYZG/
Buy It On Apple Books ➜ https://books.apple.com/book/id945769529
5. CROSSING THE CHASM by Geoffrey A. Moore
Book Summary ➜ https://youtu.be/r_NE-EQ9tp8
Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/0062292986/
Buy It On Apple Books ➜ https://books.apple.com/book/id363687884
CHAPTER MARKERS:
00:00 – Top 5 Books For Startups
00:30 – Book #1 – Traction by Gabriel Weinberg & Justin Mares
01:50 – Book #2 – Sprint by Jake Knapp
04:10 – Book #3 – Hooked by Nir Eyal
05:36 – Book #4 – Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne
07:26 – Book #5 – Crossing The Chasm by Geoffrey A. Moore
08:56 – Conclusion and Final Thoughts
Content by Rick Kettner
Produced by Kyle Trienke
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